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This week it’s about Twitter and hashtags and that all important aspect of social media marketing…engagement. Stanford Smith has a great piece of advice about sharing vs. telling. Let’s jump in and see what they have to say.







One Reason Your Posts Aren’t Getting Any Comments 
By Stanford Smith on Social Media Today

Stanford says:

We often make the same mistake on our blogs.  And it’s 

the one reason why many blogs fail to get comments.  
People can compare, relate, and find connections with 
emotion and intent.  Your readers can relate to happiness, 
regret, surprise, and wonder.  They can’t relate to labels, 
abstract concepts, and clever sound bites.

*This is where that venerated or over used piece of writing 

advice can come in: Show don’t tell. And this is what 
happens in share mode, when you share you’re there. 
You’re remembering the moment which means you are 
no longer in tell mode, you’re in the story and all the sights, 
sounds, smells, and things said are more vibrant and a part 
of your sharing as are your emotions. So when you post 
online remember to get into a different frame of mind, 
take us there and share how you feel. 

Strategic Tweeting: Fewer Hashtags And Tweeting 

When People Are Busiest [STUDY] 
By Lauren Dugan on All Twitter

Lauren tells us:

One of the report’s findings was that tweeting when people 

are busy will get your brand more engagement. Tweets sent 
between 8AM and 7PM received 30 percent more engagement 
than tweets posted outside that timeframe. And interestingly, 
Buddy Media’s earlier report on Facebook engagement showed 
opposite findings.

*They say timing is everything. But be sure that you know 

your audience in particular. If they are nocturnal beings you 
need to take that into consideration when you tweet.

To Hash or Not to Hash? A Decision-Making Guide 

By Courtney Hunt on Social Media Today

Courtney explains:

The fundamental point of the flowchart is to help people 

avoid adding unnecessary, gratuitous, and potentially 
spammy #s to their tweets. They’re less critical than many 
people assume, and using them inappropriately can actually 
detract from a tweet rather than enhance it.

*Great flow chart! Remember when people search on 

Twitter for a topic, both the word by itself and with a
hashtag will show up in their search. 

Please visit me over at New World Creative Union every 

week where I share a weekly tip with a great group of creatives. 
And if you're a poet, writer, artist,photographer, etc. please join us!


 

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